Local SEO for a small business

Local SEO is keeping your website and Google Business Profile accurate, so people near you find the right details.

Written by Hamza Hussain · Checked 4 November 2026

What happens in month one

1.Search Console

Checked, new problems fixed

2.Profile post

One Google Business Profile post

3.Kept current

Hours, services and photos updated

4.Report

Searches, clicks, calls and messages

A small monthly check keeps listings current.

Your quick checklist

What do I get each month?

Use this to keep your place while reading. Ticking a box does not send or change anything.

Words explained
Local SEO
Work that helps nearby customers find your business
Google Business Profile
Your Google listing with hours, services and photos
Search Console
A free Google service showing searches and clicks

Before you start

I do that work each month for £49, including VAT. You pay month to month and can stop with 30 days' notice.

What you get each month

  • Search Console checked. New problems are found and fixed.
  • One Google Business Profile post written and published.
  • Your profile kept current. Hours, services and photos are updated when they change.
  • A short report in plain English. It shows the searches your site appeared for, the clicks, and the calls or messages that came from Google.

Not included: new pages, link building or directory listings.

Why monthly

A listing and a website go out of date. Opening hours change, a service is added, a photo is old. Search Console can report new problems after a site change. A small monthly check catches these before a customer finds them.

Search Console is a free Google service that shows which searches bring up your site and how often people click through. It is the main source for the report you receive.

Keep these two jobs clear

Saturday hours added

Post published

Profile updated

Report shows calls

The version with a new page each month

For £99 a month you get everything above plus one new service or town page. Each page is written for that place and service, linked from your other pages and sent to Google. The pages stay yours if you leave. The service area pages page explains how I write them.

What I do not promise

Google's own advice is that no one can guarantee a #1 ranking, and I do not promise one. Results depend on competition, how many people search and what your site already has. The report shows what happened, whatever it is.

How I can help

I run the monthly work so you do not have to learn the tools. If your site has not been checked yet, SEO Foundations at £99 is the place to begin. Start on Monthly SEO and SEO Foundations is included at no extra cost, as long as you stay at least 3 months. The SEO page compares the three options.

Start Monthly SEO, £49 a month

Questions about local SEO

How much do people charge for local SEO?

Prices vary and I can only speak for mine. Monthly SEO is £49 a month including VAT, or £99 a month with a new service or town page each month. Notice is 30 days.

How do I improve my local SEO?

Check that your Google Business Profile shows the right hours, services and photos. Make sure each service you sell has a page on your site that names the service and the place. Set up Search Console so you can see what Google shows. If you would rather hand that over, that is the monthly work above.

What is the difference between SEO Foundations and Monthly SEO?

SEO Foundations is a £99 one-off check and fix. Monthly SEO is the upkeep afterwards. You can take either on its own.

Can you get me to number one on Google?

No one can guarantee that, and I do not. I can keep your site and profile accurate and show you what Google reports.

Do I need to tie myself in?

No. It runs month to month and you give 30 days' notice to stop.

Ask about Monthly SEO

Sources and further reading